A sportsbook is a gambling establishment that accepts bets on various sporting events. It offers a variety of betting options, including future bets and live wagering. Its customer service team helps customers understand the rules of each game and how bets work. In addition, the staff can answer questions about different markets and types of bets. The website also features an FAQ section to help customers with common issues.

Using a white label solution can limit your ability to customize the product and provide users with an engaging user experience. This can be a problem because users who are frustrated with the quality of your products may abandon it and look elsewhere.

One of the biggest mistakes when creating a sportsbook is not offering enough customization in your product. Without or with limited customization, your sportsbook will look like any other gambling site out there – and that’s a big turnoff for potential customers.

Another mistake is not offering enough payment methods on your sportsbook. This is an important factor to consider when launching your sportsbook, as not everyone will have access to credit cards or digital wallets. Instead, it’s important to offer a wide range of options so that users can find something that works for them.

The final mistake is not having a legal advisor on hand to guide you through the regulatory process. It’s essential to have a lawyer who can help you navigate the complex laws and regulations that govern the industry and ensure that your sportsbook is compliant with all applicable rules.